Free tool · federal data
What does this major pay at different colleges?
Pick a major, a degree level and a state. You get what graduates of each college's program earned four years after graduating and what they borrowed in federal loans, from the U.S. Department of Education's College Scorecard, with the national median for the same program as the yardstick.
Your results
Marketing, bachelor's programs in Texas
Among 27 Texas bachelor's programs in Marketing with federal earnings data, Texas Christian University graduates earn the highest median, $97,148 four years after graduating, with a median federal debt of $19,500. The University of Texas at Austin follows at $91,955. The national median for bachelor's graduates in the same program is $69,303. (2017-19 graduates, measured 2022-23, College Scorecard.)
- Programs with data
- 27
- Highest median
- $97,148
- National median
- $69,303
| College | Median earnings, 4 yrs after | vs national median | Debt borrowed at this college (median) |
|---|---|---|---|
| Texas Christian UniversityFigure covers 2 campuses | $97,148 | +40% | $19,500 |
| The University of Texas at Austin | $91,955 | +33% | $19,625 |
| Baylor University | $78,398 | +13% | $21,525 |
| Texas A & M University-College Station | $76,035 | +10% | $19,500 |
| The University of Texas at Dallas | $73,732 | +6% | $16,969 |
| Texas Tech University | $72,953 | +5% | $20,500 |
| Texas State University | $71,539 | +3% | $20,000 |
| University of Houston | $68,139 | about the same | $15,250 |
| University of North Texas | $66,673 | −4% | $18,500 |
| Abilene Christian UniversityFigure covers 2 campuses | $65,244 | −6% | $22,864 |
| University of Mary Hardin-Baylor | $64,581 | −7% | $27,000 |
| The University of Texas at Arlington | $63,088 | −9% | $17,551 |
| Texas A & M University-Corpus Christi | $62,017 | −11% | $23,500 |
| University of Houston-Downtown | $61,866 | −11% | $17,000 |
| The University of Texas at Tyler | $58,325 | −16% | $15,400 |
| West Texas A & M University | $58,303 | −16% | $20,125 |
| Stephen F Austin State University | $57,974 | −16% | $22,253 |
| The University of Texas at San Antonio | $57,885 | −16% | $20,500 |
| Tarleton State University | $57,478 | −17% | $18,962 |
| Texas Woman's University | $57,227 | −17% | $15,399 |
| Midwestern State University | $55,986 | −19% | $24,146 |
| Sam Houston State University | $55,522 | −20% | $18,625 |
| University of Houston-Clear Lake | $55,280 | −20% | $11,875 |
| Angelo State University | $53,634 | −23% | $19,393 |
| The University of Texas at El Paso | $49,068 | −29% | $15,000 |
The 25 highest of 27 programs. Ordered by median earnings four years after graduating: one federal measure, not a ranking of program quality.
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Same major, other degree levels in Texas: Master's
What these numbers are
Earnings: graduates of 2017-18 and 2018-19, earnings measured in 2022 and 2023, in 2024 dollars. Only programs with at least 30 graduates in the earnings cohort are listed, and a multi-state system whose figure pools campuses in several states is left out of state lists. Median earnings of graduates who received federal student aid, worked, and were not enrolled in school; debt is the median federal loans borrowed at this college by graduates who borrowed (Direct Subsidized, Unsubsidized and Grad PLUS; not Parent PLUS, private loans or interest). Programs with too few graduates are suppressed by the Department of Education. Federal program group: Marketing. Earnings reflect who enrolls and where graduates work as well as the program itself.
Source: U.S. Department of Education, College Scorecard, field-of-study data, 10 June 2026. Download every program (CSV).